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GMI Goes Weekly with Omnibus Global Opinion Survey

Seattle, WA - May 4, 2005 - GMI GMI (Global Market Insite, Inc.) has announced that its monthly Omnibus 20 survey of global consumer opinion is now available weekly. This is due to high demand from its market research company customers and is enabled by the company’s ongoing investment in Internet and software technology and research panels globally.

Representative samples of 1,000 respondents are collected from 20 countries each Monday. Results are available in as little as 24 hours afterwards, providing fast and accurate feedback for time critical events and projects.

The new service is ideally suited for getting immediate intelligence on consumer response to price changes; advertising recall testing to track new campaign launches; and crisis management tracking when consumer opinion needs to be regularly tracked for quick analysis.

“A snapshot of what’s going on is critical to the success of the massive marketing campaigns that our customers are putting their dollars behind,” said Mitch Eggers, GMI chief pollster. “Our highly scalable technology and global panel management strength means our 20 nation Omnibus can take the strain of going weekly with 24 hour reporting of results.”

The GMI Omnibus 20 survey utilizes the core technology of GMI’s Net-MR 5.0 software solution. This enables market research organizations to survey global panels and process questionnaires that can be used simultaneously for data collection by the Internet, computer assisted telephone (CATI) and computer assisted personal interviewing (CAPI).

GMI's clients include 15 of the world's 25 largest market research firms such as Gartner, and Fortune 500 companies such as Colgate-Palmolive, Principal Financial Group, John Deere and Ernest & Julio Gallo Winery.

About GMI

GMI is the only company that provides integrated Internet applications for global market research, including Net-MR software, 24x7x365 service bureau capabilities and double opt-in managed panels to provide a single vendor solution for global sample. One of the world’s largest panels, GMI contains 200 country panels, more countries than any other supplier. Rounding out the solutions, GMI also offers the GMI Poll, the only survey that polls global opinions in real time, on-line, and with statistically accurate results. Founded in 1999, GMI has operations on five continents.